Frame the problem
We name the question and the assumptions that keep narrowing the answer.
For individuals · Creativity coaching
Generate more options for the problem in front of you.
We challenge the familiar answer, make space for new connections, and test a next step you can use.
01 Your need02 The approach03 Examples04 Start the conversation
How we’ll work
A way forward.
Generate alone, then together
You begin with individual divergence, then use conversation to develop and select ideas.
Test the next move
We turn a promising option into a small pilot, learn from it, and decide what to carry forward.
Generative Creativity
A practice for making more ideas available.
Dr. Robert Epstein’s Generative Creativity names four conditions that support creative work: capture, broaden, surroundings, and challenge.
Capture
Keep ideas, observations, and questions where you can return to them.
Broaden
Seek unfamiliar inputs and make connections across subjects, people, and experiences.
Shape the surroundings
Change the prompts, tools, and room so the usual answer does not take over.
Challenge
Use constraints, “Yes, and” improvisation, and small pilots to develop an idea, learn, and scale what holds up.
Mindfulness can support this work as an attention practice: notice where your mind goes, return to the question, and listen before you react. Explore mindfulness coaching
Examples
Related work.
01Creative problem-solving participants
A room built for ideas
Participants described more openness, listening, and ease in being creative during the work.
02City of Long Beach
Creative problem-solving
Employees used structured methods to question assumptions, generate options, and test an idea.
Possible outcomes
Outcomes we can work toward.
- A wider range of options
- A stronger question to work from
- A small test instead of a stalled plan
- More confidence using creative practice
Need more context before reaching out?
See more of my work